Where to shop
The entry point. Every viral SKU under one roof, tax refund at the counter.
Myeongdong
올리브영 명동타운
The flagship every K-beauty tourist hits first.
Myeongdong shopping district at night. Photo: Tristan Surtel via Wikimedia Commons (CC BY-SA 4.0).
Gangnam
올리브영 강남역점
Gangnam-side alternative when Myeongdong is overrun.
Hongdae
올리브영 홍대점
Younger crowd, indie K-beauty heavy.
Hongdae shopping street, Seoul. Via Wikimedia Commons.
Sinsa-dong (Garosu-gil)
올리브영 가로수길 타운
Garosu-gil flagship; the Gangnam-side alternative when Myeongdong is overrun.
Garosu-gil at night. Photo: sellyourseoul via Wikimedia Commons (CC BY 2.0).
Destination-grade brand spaces. Architectural, photographable, often free to walk through.
Hannam
탬버린즈 한남 플래그십
Sculpture-as-architecture perfumery.
Dosan
하우스 도산
Eyewear + dessert + perfume in one art-installation building.
Bukchon
설화수 플래그십 북촌
Korea's heritage luxury brand in a hanok-modern building.
Bukchon Hanok Village (the flagship sits on Bukchon-ro). Photo: Basile Morin via Wikimedia Commons (CC BY-SA 4.0).
Yongsan
아모레퍼시픽 본사 스토어
David Chipperfield-designed HQ with a public retail floor.
Hannam
힌스 한남 플래그십
Modern indie color brand flagship. Mood-driven palettes in a Hannam interior.
Luxury-tier counters with bundled tax refund. The Sulwhasoo / Whoo / OHUI shelf.
Myeongdong
롯데백화점 본점
Bundled tax refund across every K-beauty brand on one floor.
Sogong-dong Lotte town at night. Photo: Seoul Research Institute / chaisook via Wikimedia Commons (CC BY 4.0).
Hoehyeon
신세계백화점 본점
Quieter, more luxury-leaning K-beauty floor.
Shinsegae Main Store, Jung-gu. Photo: Minseong Kim via Wikimedia Commons (CC BY-SA 4.0).
Yeouido
더현대 서울
Newest department store; design-forward indie K-beauty floor.
Aesthetic clinics with public foreign-patient pages. Contact directly; we do not ship procedure prices.
Apgujeong
압구정오라클피부과의원
Major derm chain with a foreign-patient line.
Apgujeong
ID병원
Tourism-focused plastic surgery hospital, public English site.
Nonhyeon
바노바기성형외과의원
Long-running Nonhyeon-area clinic with international intake.
The Global flagship runs two floors. Skincare is downstairs; makeup and the tax-refund counter are upstairs.
1FSkincare floor
2FMakeup & lifestyle floor
Eats, attractions, pop-ups, holidays.
Business registration : 111-25-22947
Address : 2F, 128 Teheran-ro, Gangnam-gu, Seoul (역삼동, 성곡빌딩)
Privacy officer : Jee Kim
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